| Lecraw DJ; Beamish PW; Lim B The director of Kanzen Berhad (KB), Malaysia, must decide whether to recommend the companys owner and CEO accept the offer of Pacific Dunlop Limited to form a joint venture in which Pacific Dunlop, an Australian company, would buy 30 per cent ofKBs holdings in six subsidiaries in the mattress and bedding industry for RM$28 million. Since its founding as Dreamland, KB had been growing rapidly and had been quite profitable. The owner, however, had plans for expansion into other businessesin Malaysia and, especially, in China. As well, Pacific Dunlop had product and process technology, additional brand names and management expertise that had the potential to increase the success of KBs subsidiaries. Ivey Number: 9A97G004 Publication Date: 24/06/1997 Revision Date: 9/2/2000 Geographic Setting: Malaysia/Australia Industry Setting: Furniture and Fixtures Company Size: Large organization Event Year Start: 1992 Subjects: Joint Ventures, Negotiation, International Business Functional Area: General Management
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