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Special Catalogs
Case Studies
Text Chapters Mapped to
Specific Cases
How to Build a Book:
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Keyword
Title, Author, Case #, Etc.
ALEKS
Homework Manager
Discover Econ
Learning Solutions Group
Title:
Any
A Horror Show at the Cinemaplex?
American International Group and the Bonus Fiasco
American Red Cross
Ann Taylor: Survival in Specialty Retail
Apple Inc.: Taking a Bite Out of the Competition
Apple inc.: Taking a Bite Out of the Competition
Atari and Infogrames Entertainment SA
Automation Consulting Services
Best-Laid Incentive Plans, The
Build-A-Bear Workshop
Any
Caribou Coffee, Inc.
Casino Industry
Chinas Geely Automotive Holdings, Ltd.: Targeting the U.S. Market
Claires Stores: Competing Betwixt and Between
Crown Cork & Seal in 1989
Dippin Dots Ice Cream
eBay in Asia
eBay: Expanding into Asia
eBay: King of the Online Auction Industry
Edward Marshall Boehm, Inc.
Any
Enron. On the Side of Angels
Enron: On the Side of the Angels
Ford Motor Company and Mulally
Ford Motor Company in 2004: Entering Second Century of Existence
FreshDirect
FreshDirect: Delivering the Goods?
General Motors
Green Mountain Coffee Roasters
Growing for Broke
Heineken
Any
Jamba Juice
Jet Blue Airways
JetBlue Airlines: Will It Remain Blue?
Johnson & Johnson
Keurig Coffee
Kmart-Sears Merger, The
Kroger Company
Lenovos Purchase of IBMs PC Division
Lincoln Electric Company, 1996, The
Mattels Misfit Toys
Any
McDonalds
Microsofts Battle for the Living Room
Nintendos Wii
One Ford: The Shape of Ford Motor Company to Come?
Panera Bread Company
Philips versus Mashushita: A New Century, a New Round
Pixar
Pixar Animation Studios
Procter & Gamble
QVC
Any
Readers Digest
Readers Digest: For Whom and for How Much Longer?
Robin Hood
Rocky Mountain Chocolate Factory, Inc.
Samsung Electronics
Schoolhouse Lane Estates
Skeleton in the Corporate Closet, The
Southwest Airlines: Does LUV Last?
Southwest Airlines: From Simple to Complex LUV?
Southwest Airlines: How Much Can LUV Do?
Any
Starbucks Corporation: Competing in a Global Market
Sun Life Financial: Entering China
The Best-Laid Incentive Plans
The Casino Industry
The Skeleton in the Corporate Closet
Toys R Us
United Way of America
UPS and FedEx in the Express Delivery Services Industry
UPS/FedEx Package Wars
Wal-Mart: The Challenges of Dominance
Any
Wal-Marts Strategy for the 21st Century: Sustaining Dominance
Weight Watchers International Inc.
Whole Foods Market 2007
Will the Real Ann Taylor Please Dress Up?
World Wrestling Entertainment
Yahoo!
Yum! Brands, Pizza Hut, and KFC
Zara: Fast Fashion
Subject:
Any
Acquisitions
Alliances
Asset Analysis
Auctions
Brand Management
Business Development
Business Policy
Collaboration
Competitive Strategy
Consumer Product Goods
Any
Corporate Culture
Country Analysis
Country Culture
Creativity and Technology
Customer Communities
Customer Service
Digital Business
Emerging Markets
Employee Communication
Entrepreneurial Leadership
Any
Entrepreneurial Strategies
Entrepreneurial Strategies
Entrepreneurship
Ethics
Financial Appraisal
Financial Management
Globalization
Governance
Governance & Ethics
Human Resource Management
Any
Incentive Plans
Incentives
Industry Analysis
Innovation
Innovation & Technology
Intellectual Asset Analysis and Management
Intellectual Assets
Intellectual Assets
International Business
International Business Development
Any
International Management
International Marketing
International Strategy
Inventory Management
Leadership
Marketing Management
Merchandising
Mergers & Acquisitions
Mission & Goals
Mission-driven Leadership
Any
Niche Marketing
Non-Profit Strategy
Online Retailing
Performance Management
Portfolio Management
Product Development
Production Cycle
Public Relations
Social Responsibility
Strategic Alliances
Any
Strategic Business Units
Strategic Leadership
Course:
Any
Business
Entrepreneurship
Human Resource Management
International Business
International Management
Management and Organization
Organizational Behavior
Strategic Management
Course Sequence:
Any
Business-level Strategy
Corporate-level Strategy
Creating New Ventures
Digital Business Strategy
Entrepreneurial Strategies and Competitive Dynamics
Entrepreneurial Strategies and Competitive Services
External Environment
External Environment
Intellectual Assets
Internal Analysis
Any
International Strategy
Managing Change
Managing Innovation
Organizational Design
Strategic Control & Governance
Strategic Leadership
Strategy Concept
Strategy Concept, International Strategy
Author:
Any
Morates, David J.
Assenza, Pauline
Barrera, Luz
Bartlett, Christopher A.
Baugher, Dan
Beamish, Paul W.
Bradley, Stephen P.
Byrne, John C.
Cabelin, Carlito
Callahan, Brian R.
Any
Cavanaugh, Sheila M.
Chen, Yuan Yi
Damaraju, Maga Lakshmi
Damaraju, Naga Lakshmi
Damarju, Naga Lakshmi
Dess, Gregory G.
Dess. Gregory G.
DiChiara, Jennifer M.
Eisner, Alan B
Eisner, Alan B.
Any
Gaetz, John R.
Gardberg, Naomi A.
Ghemawat, Pankaj
Ghoshal, Sumantra
Gilinsky, Armand, Jr.
Gilinsky, Jr. Armand
Gilliard, Deborah J.
Glassman, Debra
Gorshein, Eshai J.
Gould, James
Any
Gove, Steve
Harasta, Patricia
Heimler, Ron
Hemp, Paul
Hoffman Alan N.
Jangda, Mahrukh
Kerr, Steve
Khandekar, Rajendra
Kirby, Julia
Korn, Helaine J.
Any
Kosdere, Isil
Kotha, Suresh
Kreiser, Patrick
Krishnan, Vasudev
Krug, Jeffrey A.
Kuperman, Jerome C.
Lampel, Joseph
Lopez, Raymond
Lopez, Raymond H.
Marino, Louis
Any
Mark, Ken
Matherne, Brett P.
Mintzberg, H.
Mitchell, Jordan
Monastero, Pamela
Moody, Keith F.
Morates, David J.
Nueno, Jose Luis
Oliff, Michael D.
Pinkham, Brian
Any
Quinn, J.B.
Rahman, Noushi
Rasheed, Abdul A.
Schepers, Donald
Schepers, Donald H.
Seeger, John A.
Shamsie, Jamal
Sharplin, Arthur
Simons, Robert
Taylor, Marilyn L.
Any
Townsend, Keeley
Vojtkova, Lucia
Weston, Hilary A.
Wong, Zachary
Young, Michael
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